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Research report·

Understanding the reluctance towards building generative AI applications

Analysing the barriers and confidence drivers that shape how developers approach generative AI

The aim of this report is to understand what prevents developers from integrating generative AI functionality into their applications and what could increase their confidence to do so. For vendors of generative AI platforms and APIs, these findings highlight the areas where developers most need reassurance and support, from robust data protection and clear documentation to seamless integration paths.

Questions this report answers

What are the main barriers preventing developers from integrating generative AI into their applications?

Which factors can increase their confidence the most in adding generative AI functionality into their applications?