Helping product, platform, and engineering leaders make better product, marketing, and technology decisions in the era of AI

For over 20 years and over 30 global software developer research waves, the top technology companies have come to rely on us for their most important decisions.

The data behind your next decision

The questions we answer for our customers

“I lead developer marketing or DevRel”

For the product marketing, developer relations and research teams at companies where developers are the customer.

The decision

Where to aim your programme next, and what to say about it. Adoption and churn benchmarks by region and company size.

What the research gives you

Custom surveys and benchmarks on feature adoption, churn and satisfaction
What drives developer decisions, and what triggers them
Competitive intelligence on pricing, packaging and positioning
Executive-ready decks, and the evidence behind a budget renewal

For developer marketing and DevRel

“I build AI platforms”

Independent research on what developers adopt, what they abandon, and why, for the product and marketing teams building AI platforms.

The decision

Adoption and sentiment by role, size and region. Bottom-up sizing for an investment case. Willingness to pay by cohort.

What the research gives you

Developer adoption and sentiment tracking by language, framework, role, company size and region
Competitive benchmarking across features, pricing, packaging, docs, SDKs and ecosystem maturity
Brand awareness and perception studies
Board-ready slides carrying third-party proof

For AI platform teams

“I run engineering”

Built for CTOs, CPTOs, CEOs, and VP and SVP Engineering leaders making high-stakes decisions about AI, engineering productivity, and the future of software teams.

The decision

Independent evidence on what AI tooling actually delivers. Benchmarks of AI developer tools. Which roles to hire as AI changes coding.

What the research gives you

Make more confident AI investment decisions, on market evidence rather than vendor claims
Build an ROI case that leadership will accept
Benchmark your organisation against its peers

For engineering leaders

A rigorous method behind every answer

We have researched developers for over 20 years and over 30 global research waves. Every survey is checked for speeding, bots, VPN use and answers that contradict each other.

Global, independent developer studies
Consistent measurement across research waves
Segmentation by company size, organisation type, role, region, and technology use
Rigorous fraud, bot, quality, and consistency checks
Analysis from the researchers who designed the study and worked directly with the data

We survey more than 30,000 developers every year. SlashData applies proprietary data-cleansing checks based on response logic, speed, consistency, and response behaviour.

Read the methodology

Frequently asked questions (F.A.Q.)

Where does the data come from?

From developers, asked directly in our own surveys, across 160+ countries.

Can we ask our own questions?

Yes. We design and field a survey to your questions, reaching developers outside your user base, inside it, or both.

Can we filter the data ourselves?

Yes. Data Dashboards give your whole organisation access under one licence, with over 40 filters.

Can you size a specific segment of developers?

Yes. We size the developer population by region, language and technology, using our own model calibrated against survey data.

Talk to an analyst

What do you need to know about the software development economy to support your next product or marketing decision?

Talk to an analyst